Research of the Innovation Process Efficiency

Student: Zagorodnyaya Elena

Faculty: Faculty of Management (Nizhny Novgorod)

Educational Programme: Marketing (Master)

Year of Graduation: 2016

Subject of the graduation project is "Research of the innovation process efficiency". Keywords: innovation, innovation policy, the process of innovation, the effectiveness of the innovation process, innovation methodology. The object of study is "VSW". The process of creating innovation at VSW is the subject of the research. The work consists introduction, three chapters and a conclusion. Introduction includes the theme urgency, goals and objectives of the study. The first chapter is devoted to theoretical issues; it deals with the implementation of innovative approaches to policy in Russia and in other countries. It analyzes the statistical indicators of innovation and traces the evolution of approaches and methods of the process of creating new products and technologies. The second chapter analyzes the practices and methods for implementing innovative activities by international companies. It identifies the main trends in the development of new products and technologies. In addition, it search the promising markets of steel products. The third chapter examines the current innovation policy of the "VSW". It conducts the development of measures to improve the effectiveness of the innovation process at the company. The conclusion contains a brief description of the results and the main conclusions.

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