• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site

Student
Title
Supervisor
Faculty
Educational Programme
Final Grade
Year of Graduation
Dmitry Tikhomirov
Strategic Decision Development for an International Roofing Materials Manufacturer on the Russian Market
Management
(Bachelor’s programme)
2016
This paper focuses on the development of recommendations concerning a particular strategic decision in roofing materials manufacturer Braas - DSK-1, LLC. The strategic decision is a matter of opening a new production line in Russia which will produce roofing parts, so the company would stop importing the same type of parts from Germany.

The research consists of two chapters. In Chapter One, the analysis of theoretical basis is carried out, followed by the list of relevant strategic tools to apply later in the research. The second Chapter includes the description of the company, the description and segmentation of the roofing materials market and its analysis and the description of the strategic decision. In addition, strategic tools from Chapter One are applied in order to support the positive impact of the strategic decision on the company. In conclusion, recommendations are formulated and potential changes in the company's environment are stated.

Student Theses at HSE must be completed in accordance with the University Rules and regulations specified by each educational programme.

Summaries of all theses must be published and made freely available on the HSE website.

The full text of a thesis can be published in open access on the HSE website only if the authoring student (copyright holder) agrees, or, if the thesis was written by a team of students, if all the co-authors (copyright holders) agree. After a thesis is published on the HSE website, it obtains the status of an online publication.

Student theses are objects of copyright and their use is subject to limitations in accordance with the Russian Federation’s law on intellectual property.

In the event that a thesis is quoted or otherwise used, reference to the author’s name and the source of quotation is required.

Search all student theses