Producer's Intuition in Creative Industries

Student: Rymbayeva Yelena

Educational Programme: Media Management (Master)

Final Grade: 9

Year of Graduation: 2020

In the modern world, production is no longer limited to the film industry. There are many other areas where the role of the producer is extremely important, and the success of the project directly depends on its producer qualities. A separate point among these qualities is such a seemingly controversial concept as intuition. The aim of the study is to examine the significance of intuition when producing projects in comparison with managerial approaches to its activities by examining the rational and irrational approaches to successfully implemented producer activities.

Full text (added May 12, 2020)

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