Brand-Music Collaborations as a Tool for Brand Promotion on the Example of Russia

Student: Kurkina Yuliya

Educational Programme: Advertising and Public Relations (Bachelor)

Final Grade: 8

Year of Graduation: 2020

This research work is devoted to the study of Brand-Music collaborations as a tool of Brand Promotion (in the case of Russia). The main question that arises in the research is which way the type of Brand-Music Collaborations affects brand promotion.

Full text (added May 21, 2020)

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