Mikhail Kazakov
- Associate Professor: HSE Graduate School of Business / Department of Marketing
- Mikhail Kazakov has been at HSE University since 2018.
Education
Moscow Aviation Institute
Awards and Accomplishments
- Best Teacher — 2021–2023
Courses (2026/2027)
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 4 year, 3 module)Rus
- Past Courses
Courses (2025/2026)
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 2 year, 1, 2 module)Rus
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 4 year, 2, 3 module)Rus
Courses (2024/2025)
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 2 year, 2, 3 module)Rus
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 4 year, 2, 3 module)Rus
Courses (2023/2024)
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 2 year, 2, 3 module)Rus
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 4 year, 2, 3 module)Rus
Courses (2022/2023)
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 4 year, 2, 3 module)Rus
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 2 year, 2, 3 module)Rus
Courses (2021/2022)
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 4 year, 2 module)Rus
- Digital Marketing (Bachelor’s programme; HSE Graduate School of Business field of study Management; 2 year, 1, 2 module)Rus
Employment history
2003–2009 Groteck — a leading Russian company in the B2B publishing market. The company operates in the professional markets of telecommunications, information technology, broadcasting, and others. Under the Groteck Publishing House brand, more than 30 periodicals are published, including in digital format.
2009–2013 Federal State Autonomous Educational Institution of Additional Professional Education "Center for the Implementation of State Educational Policy and Information Technologies"
2013 — present
Mikhail is the founder of the advertising agency Pride-Marketing (pride.marketing), which has been providing internet marketing services and successfully solving clients' business challenges since 2013. The company specializes in a comprehensive approach: from product packaging to increasing sales and scaling the business.
Over more than 10 years of operation, Pride-Marketing has earned an excellent reputation, as evidenced by numerous successful cases with world-class clients.
Mikhail also speaks at industry conferences, conducts mentoring sessions at startup academies and incubators, and serves as an expert at several business schools.