New programme. First intake in 2018
Big Data is the «new oil» for business and the «fourth paradigm» of scientific research. The key aim of this programme is to train professionals to meet the demands of the communications industry. Curriculum content is designed to develop students’ competences in applied informatics, data mining, communication research and skills in digital marketing, PR and advertising. Career options after graduation from the programme include positions in top communications agencies, technology companies and finance.