Управленческие решения в экономике и бизнесе: концепции и кейсы

2020/2021

Статус: Дисциплина общефакультетского пула

Кто читает: Департамент экономики

Где читается: Санкт-Петербургская школа экономики и менеджмента

Когда читается: 2-4 модуль

Преподаватели: Салтан Андрей Анатольевич

Язык: русский

Кредиты: 3

Контактные часы: 34

Полная версия программы учебной дисциплины

Аннотация

The course is designed to introduce students to the concept of business strategy and business model as well as provide working knowledge of the analytical tools and frameworks used in decision-making. An effective business strategy and model enables a company to follow sustainable development and dominate the market over the long run facing a dynamic economic environment marked by uncertainty and contingencies. Strategic decision-making is not made in a vacuum, and external actions require reactions. A company's relationships with different economic agents play critical roles in decision-making and constrain or enhance the value that a company creates and extracts. Throughout the course, a particular emphasis will be on factors that affect the decision-making process while designing and implementing strategy. The course presents students not only with a mix of cases and theoretical concepts but also with frameworks and techniques that let them analyze business situations in a structured way. Additionally, the course proceeds from the assumption that more and more businesses are digital or experience comprehensive digital transformation nowadays. Thus, special attention will be devoted to cases that discuss situations and companies from the digital world.

Цель освоения дисциплины

Provide students with competence (defined as a combination of related abilities, knowledge, and skills) that enable them to act effectively in a contemporary business environment.
Familiarize students with the intersecting dimensions of the business landscape, together with the challenges and opportunities this presents for small and large organizations.
Equip students with a range of models, tools, and techniques to develop business strategies, models, and cases.

Планируемые результаты обучения

On completion of the course, students will have competence (defined as a combination of related abilities, knowledge and skills) that enable them to act effectively in contemporary business environment.
Students will become familiar with the intersecting dimensions of the business landscape, together with the challenges and opportunities this presents for small and large organizations.
Students will be capable of applying a range of models, tools and techniques to develop strategies and business cases for business.