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Магистратура 2025/2026

Поведенческие финансы: применение в бизнес-аналитике

Статус: Курс по выбору (Магистр аналитики бизнеса)
Онлайн-часы: 20
Охват аудитории: для своего кампуса
Язык: английский
Кредиты: 3
Контактные часы: 8

Course Syllabus

Abstract

This course provides a comprehensive introduction to Behavioral Finance, exploring how psychological biases and irrational behaviors influence financial markets, corporate decisions, and investment strategies. Moving beyond traditional finance theories, the curriculum examines real-world market anomalies, investor psychology, and the implications of bounded rationality in business and policy contexts
Learning Objectives

Learning Objectives

  • This course introduces students to the concepts of behavioral finance; provides the basic logic behind the irrational decisions of investors and managers; reflects on how this irrationality can be mitigated. The students will learn different types of behavioral biases of both investors and managers; they will find out what the market anomalies are and which decisions in corporations may be irrational; finally, they will learn how to mitigate the effects of behavioral biases. The course is developed for students who are interested in behavioral finance and who is planning to work in asset management, real sector, or business analytics.
Expected Learning Outcomes

Expected Learning Outcomes

  • Which behavioral biases are typical for investors and managers?
  • What are the market anomalies?
  • How managerial biases affect decisions about real investments and M&A activities?
  • How managerial biases affect decisions about financing policies?
  • How the effects of irrationality may be mitigated?
Course Contents

Course Contents

  • "Introduction to Behavioral Finance. Market Anomalies and Irrationality"
  • "How to deal with the Behavioral Biases of Investors? Asset Management in Irrational World. Part I"
  • "How to deal with the Behavioral Biases of Investors? Asset Management in Irrational World. Part II"
  • "Investment Policy in Irrational World"
  • "Financing and Payout Decisions in Irrational World"
  • "Application of Behavioral Finance. How to mitigate the behavioral biases?"
Assessment Elements

Assessment Elements

  • non-blocking Квиз
  • non-blocking Эссе
  • non-blocking Проект
  • non-blocking Квиз
  • non-blocking Проект
  • non-blocking Финальная презентация
  • non-blocking Проект
Interim Assessment

Interim Assessment

  • 2025/2026 2nd module
    0.1 * Квиз + 0.1 * Квиз + 0.2 * Проект + 0.2 * Проект + 0.2 * Проект + 0.1 * Финальная презентация + 0.1 * Эссе
Bibliography

Bibliography

Recommended Core Bibliography

  • Beyond greed and fear : understanding behavioral finance and the psychology of investing, Shefrin, H., 2002
  • Handbook of behavioral finance, , 2010

Recommended Additional Bibliography

  • Fama, E. F. (1998). Market efficiency, long-term returns, and behavioral finance. Journal of Financial Economics, 3, 283.

Authors

  • VOLKOVA KIRA YUREVNA
  • STEPANOVA Anastasiia NIKOLAEVNA