Магистратура 2026/2027

Цифровая трансформация бизнеса

Статус: Курс обязательный (Аналитика данных для бизнеса и экономики)

Кто читает: Департамент менеджмента

Где читается: Санкт-Петербургская школа экономики и менеджмента

Когда читается: 2-й курс, 1 модуль

Охват аудитории: для всех кампусов НИУ ВШЭ

Преподаватели: Хазиева Наталья Евгеньевна

Язык: английский

Кредиты: 3

Контактные часы: 28

Course Syllabus

Abstract

In today's rapidly evolving business landscape, the ability to navigate the digital realm and adapt with agility is paramount for organizational success. This module has been crafted to equip you with the knowledge, skills, and strategic insights needed to thrive in the ever-changing world of business and consulting. The course is devoted to different aspects of digital transformation of business. The first module covers the history of industrial revolutions, a special attention is given to Fourth industrial revolution (Industry 4.0). Different sides of digital transformation are considered, many examples based on real companies are given. A part of the course covers revolution of IT platforms themselves. Considerable time is reserved for deep dive into modern technologies which usually being considered as a base of digital business transformation. Complex cases of successful and unsuccessful transformation of real companies are on the focus as well. Social and humanitarian consequences of digital transformation analyzed at the last module.