2026/2027
Мировая экономика и международный бизнес в процессе трансформации
Статус:
Маго-лего
Кто читает:
Департамент экономики и анализа данных
Где читается:
Факультет экономики НИУ ВШЭ (Нижний Новгород)
Охват аудитории:
для всех кампусов НИУ ВШЭ
Язык:
русский
Кредиты:
6
Контактные часы:
56
Программа дисциплины
Аннотация
The goal of the course "World Economy and International Business in Transformation" to enhance knowledge and skills in the field of world economy and international business. The course highlights and provides understanding of the key trends of the world economy, main issues of its scales and dynamics, international production and trade, as well as modern technological development and its impact on international markets and competition. The course explores the most important business players, forms and formats of corporate development, ways of growth and progress based on theoretical concepts and approaches, as well as major practical instruments of international management, marketing and leadership competencies. Special focus is done on management of international companies in view of technological changes, innovation activities, rise and rapid spread of Machine Learning Systems, normally called Artificial Intelligence (AI) and the transition to digital economy. It focuses on new requirements for corporate social responsibility, ESG’ considerations, cross-cultural concerns for sustainable business development. It presents a broad view of dynamic and deep changes in global business environment, digitalization of economy and society, transformation of globalization. The course combines lectures and seminars, research, role-playing business games, round table discussions with business experts, as well as self-study of recommended educational materials – books, articles, business cases, video-lectures of management practitioners and theoreticians.
Цель освоения дисциплины
- To make overview of business environment, as well as main actors, stakeholders and motives of company international activities.
- To introduce basic theoretical approaches and principles, the founders and key followers of management theory
- To understand core principles, ideas and instruments of international management
- To give understanding of basic management functions
- Motivate for excellent results of research projects and its presentations in-class
Планируемые результаты обучения
- analyzes the ways in which culture influences cross-cultural negotiations, is able to identify the key challenges in intercultural negotiations, gives recommendations for cross-cultural negotiations
- compares different types of global organizations
- identifies the main ways in which culture influences business and management practices
- To give you an opportunity to refine oral and written communication skills, as well as ability to put competent questions, work effectively in teams, i.e. improve the skills essential to a business career.
Содержание учебной дисциплины
- Understanding Global Organizations
- Cultures and Their Implications for Management
- Managing Cross-Cultural Negotiations: The Foundations
- International business and the evolution of the global business environment
- Main Actors of International Business
- Challenges of International business environment
- Forms of growth and progress of international companies
- The World of International Company. Motivation and goals. Essence of Management.
- Management functions
- Organizational Design
- Management Thinking in XX century
- Management Thinking in XXI century
- Marketing as an integrating function of management of international companies
- Digital marketing in the practice of international companies.
- Innovative activities of international companies. Competition and competitiveness of international companies
- Peculiarities of doing business in different countries and regions
- International business in the context of global imbalances and the transformation of globali-zation. The future of international business
Промежуточная аттестация
- 2026/2027 2nd module0.2 * Presentation + 0.05 * Lecture Attendance + 0.1 * Semanar Attendance + 0.3 * Final exam
