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Бакалавриат 2021/2022

Научно-исследовательский семинар "Экономика, бизнес и общество"

Направление: 39.03.01. Социология
Когда читается: 3-й курс, 1-4 модуль
Формат изучения: без онлайн-курса
Охват аудитории: для всех кампусов НИУ ВШЭ
Язык: английский
Кредиты: 4

Course Syllabus

Abstract

The research seminar “Business. Economy. Society” will include two specializations this year: The first specialization: “HR and organizational studies”, it will be focused on the inner environment of the organization. Students will learn about current areas of qualitative and quantitative research in organizations, including Employee Experience, Employer Branding, product approach, People Analytics, and others, and discuss the prospects for developing these areas from different perspectives. As the practical project the case of IT startup will be analyzed. The curators: Anna Nemirovskaya – the Head of the Sociology Department, associate professor, senior research fellow in the Laboratory for Comparative social research. https://www.hse.ru/en/org/persons/54306879 Olga Arlashkina – senior HR consultor, https://www.bitobe.ru/team/2485/ Nadezhda Orlova – visiting lecturer, https://www.hse.ru/staff/orlova The second specialization: “The market research: sociological and marketing approach”. In this specialization, we will discuss the external environment of organizations – the rules, practices and specificities of different markets in Russia and abroad. Students will learn about current areas of qualitative and quantitative research of the markets, including target audience studying, mystery shopping, consumers’ survey, customer’s journey map (CJM). As the practical project students will choose the firm and use the method of CJM creating the maps for the organization. The curators: Yana Krupets – associate professor, deputy director of the Centre for youth studies https://www.hse.ru/org/persons/37040471 Anna Savinova – market researcher https://www.hse.ru/data/2021/04/14/1368512940/CV_%D0%A1%D0%B0%D0%B2%D0%B8%D0%BD%D0%BE%D0%B2%D0%B0%20%D0%90%D0%9D.pdf Both specializations will be following the same course structure: Module 1. Academic reading Module 2. Methods of research and practice Module 3. Development of the students’ research proposals Module 4 (for 2nd and 3d year students): practical research projects The course consists of tutorials (30 hours). The tutorials include Mini-lectures/discussions and practical tasks
Learning Objectives

Learning Objectives

  • Research Seminar is aimed at discussing academic research in the field of economic sociology, and at the formation of professional competences in studying business, economy, and society. Students will also learn how to write and read academic papers.
Expected Learning Outcomes

Expected Learning Outcomes

  • Understand the principles of doing academic research
  • Know the methods and principles of academic and applied research
  • Know the specificity of sociological approach to studying economy
  • Able to conduct sociological research
  • Able to use qualitative methods of data collection and analysis
  • Able to study business and economic with sociological methods
  • Able to read and to analyze academic books
Course Contents

Course Contents

  • Academic reading and the basics of student scientific work
    The goal of the first module is to give the students some general understanding of academic reading and to provide support for the start of their own yearly essay/bachelor thesis.
  • Methods of applied research
    The goal is the development of students' research skills. In Specialization 1. "Organization studies" students will learn about current areas of qualitative and quantitative research in organizations, including Employee Experience, Employer Branding, product approach, People Analytics, and others, and discuss the prospects for developing these areas from different perspectives. In Specialization 2. "Market studies" Students will learn about current areas of qualitative and quantitative research of the markets, including target audience studying, mystery shopping, consumers’ survey, customer’s journey map (CJM).
  • Student’s academic work
    During this module the focus will be done on the development of the students’ academic writing and research skills and the discussion of their research papers/project (course papers, research thesis). The main goal of this part is to help students with their research projects. We will discuss how the paper should be organized, the requirements for the research paper, the progress and the difficulties that students have by that moment with their research.
  • Project: implementations of research skills
    In this module, students will try to implement the knowledge of research methods in practice. Students from "Organization studies" will analyze the case of an IT startup. Students from "Market Studies" will analyze the firm and use the method of CJM creating the maps for the organization.
Assessment Elements

Assessment Elements

  • non-blocking Homework 1
  • non-blocking Homework 2
  • non-blocking Homework 3
  • non-blocking Homework 4
Interim Assessment

Interim Assessment

  • Interim assessment (4 module)
    0.25 * Homework 1 + 0.25 * Homework 2 + 0.25 * Homework 3 + 0.25 * Homework 4
Bibliography

Bibliography

Recommended Core Bibliography

  • Aspers, P., & Dodd, N. (2015). Re-Imagining Economic Sociology. Oxford: OUP Oxford. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1200997

Recommended Additional Bibliography

  • Portes, A. (2010). Economic Sociology : A Systematic Inquiry. Princeton, N.J.: Princeton University Press. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=329852
  • Tittenbrun, J. (2011). Economy in Society : Economic Sociology Revisited. Newcastle upon Tyne: Cambridge Scholars Publishing. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=524366