Бакалавриат
2022/2023
Бизнес и менеджмент в глобальном контексте
Лучший по критерию «Полезность курса для расширения кругозора и разностороннего развития»
Лучший по критерию «Новизна полученных знаний»
Статус:
Курс обязательный (Цифровые инновации в управлении предприятием)
Направление:
38.03.05. Бизнес-информатика
Где читается:
Высшая школа бизнеса
Когда читается:
2-й курс, 3 модуль
Формат изучения:
без онлайн-курса
Охват аудитории:
для своего кампуса
Преподаватели:
Димова Елена Анатольевна
Язык:
английский
Кредиты:
5
Контактные часы:
50
Course Syllabus
Abstract
The course provides a review of international management as a area of theoretical development as well as a field of practice. It comprises the problem areas of globalization, world economy and modern approaches to organisation and business. Main blocks of the course are trends and drivers of globalisation, political, economic and legal environments of international business, business ethics and corporate social responsibility in the modern world, international trade and investment, international business strategy, organisation of international business, functional areas of international management (marketing, R&D ect.) global information systems management. The course includes elements of economics, general management theory, psychology, anthropology and sociology. Business cases are used as application of theoretical concepts. The main objective of the course is to present modern concepts of international management to the students and help them to develop skills in analysis of global business both in terms of its internal functioning and interaction with the different types of environment. The purpose of discipline - acquaint students with principles of international management, to demonstrate the use of marketing tools in the international markets and decision-making in this field.
Learning Objectives
- To give a research-based grounding in the context of international business including globalizing trends, formal and informal institutions, the political, economic, social, technological and legal issues and the resultant diversity of international business.
- To prepare students to be able to discuss cultural, ethical and social issues for international business and suggest policies of corporate social responsibility.
- To provide an introduction to and develop student’s ability to assess international trade and investment, multilateral organizations and regional integration and the global financial systems.
- To prepare students to be able to discuss how firms develop international business, marketing and R&D strategies, enter markets and alliances, and operate and manage on the global stage.
- To give insight through frameworks, studies and examples of how business manage organizational structure and architecture, sourcing and the supply chain, information systems and human resources, in different parts of the globe, globally, regionally and domestically.
- To give insight into the contexts of international business and enable to work within these contexts to make judgements on strategizing and managing operations in the global economy.
Expected Learning Outcomes
- to be able to assess the importance and dimensions of aligning IT with business purpose and strategy;
- to be able to assess the trends towards outsourcing, global sourcing and offshoring;
- to be able to define the major characteristics of globalisation;
- to be able to describe and assess the relevance of classical and modern theories of trade;
- to be able to describe the determinants of exchange rates;
- to be able to difine the concept of strategy, value creation and the value chain of a company;
- to be able to difine the term 'international human resource management' and discuss types of human resource strategies in overseas operations;
- to be able to difine what culture is and articulate two of its manifestations, namely language and religion;
- to be able to establish the important relationships between environment strategy, structure and evolution for firms operating internationally;
- to be able to explain the four decisions a company must address when entering foreign markets;
- to be able to introduce the work of Michael Porter on competitiveness and strategy, including his 5 Forces and generic strategies frameworks;
Course Contents
- Perspectives on Globalization and International Business
- Informal Institutions: Cultural, Social and Ethical Challenges
- International Trade and Investment
- Strategy and the Enterprise in International Context - Overview
- Exchange Rates and the International Monetary System
- Competitive Strategy for International Business
- The Organization of International Business
- Entry Strategies, Alliances and Evolution
- Global Information Systems Management
- Global Sourcing of Production and Services
- International Dimensions of Human Resource Management
Assessment Elements
- Home, class assignments, essays, presentations, quizzes
- Attendance and activity (participation in class discussions, group work)
- Final Exam
Interim Assessment
- 2022/2023 3rd module0.35 * Home, class assignments, essays, presentations, quizzes + 0.55 * Final Exam + 0.1 * Attendance and activity (participation in class discussions, group work)
Bibliography
Recommended Core Bibliography
- Barney, J. B. (2001). Is the Resource-Based “View” a Useful Perspective for Strategic Management Research? Yes. Academy of Management Review, 26(1), 41–56. https://doi.org/10.5465/AMR.2001.4011938
- International business, Peng, M. W., 2011
Recommended Additional Bibliography
- Collings, D. G., & Scullion, H. (2009). Global staffing. International Journal of Human Resource Management, 20(6), 1249–1252. https://doi.org/10.1080/09585190902909798