2022/2023

Введение в глобальный бизнес

Статус: Майнор

Кто читает: Департамент менеджмента

Где читается: Санкт-Петербургская школа экономики и менеджмента

Когда читается: 1, 2 модуль

Охват аудитории: для всех кампусов НИУ ВШЭ

Преподаватели: Грищенко Татьяна Юрьевна, Павлова Екатерина Валерьевна

Язык: английский

Кредиты: 5

Контактные часы: 60

Course Syllabus

Abstract

The course provides theoretical framework and practical insights of the global business. This is a "big picture" course. It is designed to provide students with a general overview of the major areas of global business. The course is planned to introduce global business in historic retrospective up to the modern changes in the global business landscape such as the global economic turbulence, which has pummelled the global economy and caused the unprecedented business crisis looms. The course addresses the global business environment impact and data highlights of global business performance impact and investors’ response. The successful completion of the course will increase students' capacity to think globally about a company, its business position on international markets, cross-cultural issues and possible sustainable competitive advantage in rapidly changing global business. environment.

Learning Objectives

• Able to learn and demonstrate skills in the field, other than the major field
• Able to work with information: find, define and use the information from different sources which required for solving of research and professional problems (including the system approach)
• Able to solve strategic and tactical management issues in an international organization
• Able to effectively perform managerial functions in a multicultural environment
• Able to solve managerial tasks related to operations on world markets in the context of globalization
• The main goal of the course is to provide systematic understanding of global business, its strategies and tactics, conceptual foundations of its development; to develop practical skills necessary for professional activity in international business environment, to increase students' critical thinking competency.

Expected Learning Outcomes

• -Student is able to learn and demonstrate skills in the field other than the major field
• -Student is able to work with information. To find and define and use the information from different sources which required for solving of research and professional problems including the system approach
• -Student is able to solve managerial tasks related to operations on world markets in the context of globalization
• -Student is able to solve strategic and tactical management issues in an international organization
• -Student is able to effectively perform managerial functions in a multicultural environment

Course Contents

• 1. History and development of the global business
• 2. Architecture of the world economy and the international trade
• 3. International economic cooperation. Alliances and partnerships
• 4. International contract. INCOTERMS
• 5. Global business environment. Internal and external business environment. Tools for the global business environment analysis. Risks in global business.
• 6. Regulation of the global business. Global business strategies in the trade disputes. Trade wars.
• 7. Forms of the international business: trade & FDI. Strategic alliances. MNSs & TNCs
• 8. Organizational culture & global business. Definition and theoretical foundations of organizational culture in a global organization. Cross-cultural management
• 9. Innovation in global business
• 10. Management paradigm in the 21st century. Main challenges for global business in the 21st century

Assessment Elements

• In-Class Activity
  In-class activities includes different online activities, including assignments both team-based and individual, case studies, problem discussions.
• Test
  The Test will be conducted in the written form - multiple-choice test. The Test questions are based on the lectures’ and seminars’ material available to students through the LMS. It includes 20 questions with 4 possible answers.
• Course Project
  This is a team-based activity. The final presentation of the team project results is scheduled during the last seminar of the course.
• Final Test
  The Final Test is administered at the end of the second module. It will be conducted in the written form - multiple-choice test. The Final Test is based upon the lectures’ and seminars’ material. It includes 40 questions with 4 possible answers. The duration of the Final Test is 40 minutes. Students whose accumulated intermediate assessment is 8 – 10 points for three assessment elements (0.25 * In-Class Activity + 0.25 * Test + 0.25 * Team Project) are not required to pass the Final Test. In this case, the accumulated grade (O accum.) could be counted as the final grade (O final) upon the student’s decision. The rounding method of examination and the resulting estimates: arithmetic.

Interim Assessment

• 2022/2023 2nd module
  0.25 * Course Project + 0.25 * In-Class Activity + 0.25 * Test + 0.25 * Final Test

Bibliography

Recommended Core Bibliography

• Mahesh Joshi, & James R. Klein. (2018). Global Business: Vol. First edition. OUP Oxford.

Recommended Additional Bibliography

• Ghemawat, P. (2018). The New Global Road Map : Enduring Strategies for Turbulent Times. Harvard Business Review Press.
• Huub Ruël. (2017). International Business Diplomacy : How Can Multinational Corporations Deal with Global Challenges? Emerald Publishing Limited.
• Nader H. Asgary. (2020). Global Business: An Economic, Social, and Environmental Perspective. Information Age Publishing.
• Pearce, R. D. (2017). The Development of International Business : A Narrative of Theory and Practice. Edward Elgar Publishing.
• Riad A. Ajami, & G. Jason Goddard. (2018). Global Business : Competitiveness and Sustainability: Vol. First Edition. Routledge.