2023/2024

Поведенческая политика

Статус: Маго-лего

Кто читает: Департамент теоретической экономики

Когда читается: 1, 2 модуль

Охват аудитории: для своего кампуса

Преподаватели: Белянин Алексей Владимирович

Язык: английский

Кредиты: 6

Контактные часы: 56

Course Syllabus

Abstract

'Behavioural policies' focuses on applications of behavioural theory in business, analysis of social process and public policy. Behavioural models have been successfully applied in various socio-economic contexts, such as advertising and pricing strategies of firms in imperfectly competitive markets, behaviour of boundedly rational consumers in commodity and financial markets, group behaviour and the effects of network interactions. We also study the background and implications of behavioural nudging. Based on the knowledge about human behaviour, this approach has become an important tool of public policies in many countries, including Russia in recent years. Course material is illustrated through simulations and experimental models as well as in the form of practical cases based on real practice of behavioural nudging.