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Обычная версия сайта
2022/2023

Теория измерений и дизайн анкеты

Статус: Маго-лего
Когда читается: 3, 4 модуль
Онлайн-часы: 22
Охват аудитории: для всех кампусов НИУ ВШЭ
Язык: английский
Кредиты: 6
Контактные часы: 40

Course Syllabus

Abstract

The course covers the fundamental concepts of measurement theory and survey questionnaire design with an emphasis on cross-cultural research. We will cover the following topics: (1) basic rules of survey questionnaire design, (2) formulation of questions and response styles; (3) measurement error in survey questionnaires, (4) validity and reliability in survey research, (5) questionnaire evaluation, (6) writing reports on cognitive interviewing pre-testing. While completing the course does not mean that the participants will be good in designing and testing the questionnaires, however they will get more knowledge and expertise to design better questionnaires. The emphasis will be put on the questionnaire design in comparative and cross-cultural perspective. The course will be based on comparative research projects such as WVS, EVS, ESS, ISSP. The questions and items on different research areas (values, attitudes, subjective well-being, national identity, socio-demographic characteristics) will be considered.
Learning Objectives

Learning Objectives

  • to design survey questionnaires and evaluate their quality when performing cross-cultural surveys
Expected Learning Outcomes

Expected Learning Outcomes

  • To apply basic rules of the questionnaire design
  • To design different types of questions
  • To design survey questionnaire
Course Contents

Course Contents

  • Validity and reliability
  • Questionnaire design
  • Evaluating survey questionnaire
Assessment Elements

Assessment Elements

  • non-blocking Questions on Reliability and Validity
    The students have to answer some questions about the concepts of validity and reliability. This task will show how well the students understood the first theme of the course
  • non-blocking Elaboration of the questionnaire
    The students will have to design a questionnaire on the topic of their choice. The questionnaire will have to contain certaint type of questions. The idea of this task is to check how the students understood the main principles of the questionnaire design.
  • non-blocking Cognitive interview
    Students should coduct a cognitive interview on at least two survey items of different types, analyze its transcript, and make conclusions as to how these items might be improved.
Interim Assessment

Interim Assessment

  • 2022/2023 4th module
    0.2 * Elaboration of the questionnaire + 0.4 * Cognitive interview + 0.4 * Questions on Reliability and Validity
Bibliography

Bibliography

Recommended Core Bibliography

  • Questions and answers in attitude surveys : experiments on question form, wording, and context, Schuman, H., 1996

Recommended Additional Bibliography

  • Survey questions : handcrafting the standardized questionnaire, Converse, J. M., 1986