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HSE Design Students Present Collection during Mercedes-Benz Fashion Week

At this year’s Mercedes-Benz Fashion Week, students from the HSE School of Design debuted their latest collection, which included diverse colour schemes, prints, and fabrics that all reflected the web-punk aesthetic known for its different shapes and flat design.

‘Participating in MBFW was of course a very risky, but important step for us; after all, on top of being our first public show, it occurred at the country’s main fashion venue. Not only did we present our final collections, which is standard for a design school, but we also displayed the works of second- and third-year students in the HARD collection,’ says the head of the School of Design’s fashion department, Anzor Kankulov, who is also the Editor-in-Chief of Port Russia. ‘We not only wanted to put our accomplishments on display, but we wanted to show the “why” behind it all. The School of Design’s main objective is to seek out and bring together young talent and to educate people to have a new, contemporary approach towards fashion and design. We are all about a fresh view and a new energy. We’re about what is happening around us right now in this very moment. And I believe you can see all of this in our students’ first collection. It’s bold, fresh, and modern,’ he adds. 

Fashion Week not only allowed students to showcase their accomplishments, but they got a sense of the backstage atmosphere. They gained experience in working with famous designers at a prestigious fashion event.

‘A few of my designs made it into the show, the most conceptual of which were two shirts with port wine on them. The inspiration for my designs came from Russian rockers, the 80s, and the work of Viktor Tsoi,’ comments second-year student Natalia Motienko. ‘The show turned out amazing, and I think this was a huge step forward for both the School of Design and for each student who participated.’

‘Selecting pieces, styling, rehearsing, working at the Moscow Manege – I still can’t believe I did it all,’ says second-year student Maria Zabuslaeva. ‘My clothes were bright rainbow coloured and influenced by Pink Floyd, which used light dispersion on the cover of one of their albums,’ she adds.

‘We went from being nervous and worrying to having fun and just enjoying the moment. The show definitely brought everyone together. We did of course get a little tired from the intense preparation we had to do for the show, but this kind of exhaustion is always welcome,’ admits second-year student Tatiana Katarova. ‘I’m glad my work made it into the show, but it was even more interesting to look at the stylization of others’ work as a whole. All of the pieces came together in a completely different way than what was expected, and this was where the real magic lay!’

‘As for the clothes, the concept behind two of my pieces (a skirt and a denim kimono) comes from the Japanese art of Kintsugi, which is when you take broken vases and “glue” them together with golden glue, thereby giving them a special history and beauty. For my pieces, I dyed them and cut them up before sewing them together with golden thread, and at the show we mixed them with rainbow dispersion prints,’ second-year student Tatiana Kossovskaya notes. ‘What else can I say – Fashion Week at the Moscow Manege is memorable, and it really inspires you. Now I want to work more and participate in more shows. The most interesting thing, though, was seeing the work of our instructors, which was a completely different level of instruction,’ she concludes.

The instructors dubbed the show an experiment, an adventure even, but a genuine and honest adventure that made it engaging. ‘This wasn’t a final concert. It wasn’t a milestone or a finale. The show was a statement. The experience and assistance of the organizers, along with students’ drive, made our first, and very loud, statement something that is professional, fresh, and bold. It showed who we are and where we are headed,’ comments Ekaterina Sycheva, School of Design Professor and Rusmoda designer. ‘Now we just have to wait until fall to see part two; after all, it’s easy to be the dark horse and do well your first time off, but it’s much harder to maintain your enthusiasm, energy, and nerves in order to get everyone together and make an even more convincing and unapologetic statement a second time,’ she adds.

 The fashion department of the HSE School of Design opened in 2014. The department’s teaching methods are built on the principles of the world’s leading design schools, including Central Saint Martins, Polimoda, and others. From the very beginning of the programme, students are immersed in the industry to obtain a broad understanding of the fashion world – from retail and marketing to ideology and PR from a visual communications standpoint. Students are also involved in creating and branding collections, forming a fashion brand, merchandising, and setting up fashion design studios.

See also:

‘I Wanted to Remind Everyone That We’re All Kids, And That’s Nothing to Be Afraid of’

Daniil Kostyshin, a fourth-year student of the ‘Fashion Design’ track in the HSE Art and Design School at HSE University, presented a collection of his own design at Mercedes-Benz Fashion Week Russia. His collection, ‘21’, was inspired by old family photos of his childhood during the early 2000s.

HSE Art and Design School to Launch New Master’s Track in Sound Art & Sound Studies

The HSE Art and Design School is opening a new master’s track in Sound Art & Sound Studies as part of its Master’s programme ‘Practice of Contemporary Art’. Classes will begin in Fall 2020. The language of instruction is Russian.

Project Highlights from HSE’s Master’s Programme in Fashion

Over the past year our students and graduates of the Master’s Programme ‘Fashion’ participated in a diverse array of projects. The emerging designers put on two of their own fashion shows at Rizhsky Station as part of Arts Night 2018 as well as the large festival Telling Stories, participated in exhibitions, collaborated with prominent brand names, and opened a joint showroom in the Klebozavod (Bread Factory) space.

A New Art Gallery, New Programmes and an Exhibition at the Museum of Moscow

The HSE ART AND DESIGN Festival, which was held at the Museum of Moscow, served as the final exam for students of HSE’s School of Art and Design. On the final day of the festival, undergraduate and graduate students of the ‘Fashion’ programme presented more than a hundred of pieces of their own design in a fashion show. HSE News Service covered the event.

'Comrades of Light' Exhibition Opens at HSE Art Gallery

On June 18, the HSE Art Gallery opened a new exhibition, Comrades of Light, a full-scale installation simulating the space of a Soviet apartment with barely noticeable mutations and distortions. Within this space an alternative history of the Soviet Union unfolds on a sequence of matchbox labels, some of which are copies of real labels from the 1950-80s, and some of which are the creations of project authors Alexandra Kuzetsova and Darya Dolgopolova.

Museum of Moscow to Host Graduation Festival by HSE Art and Design School

From June 20 to 27, the Museum of Moscow and the HSE Art and Design School will hold the HSE ART AND DESIGN Festival 2019, a graduation show. The project authors and curators for the event are HSE Art and Design School students, graduates and lecturers.

HSE Lyceum Sophomore Creates Video Short for Museum of Moscow Exhibition

A video created by Polina Sotnikova, a student of the ‘Design’ programme at the HSE Lyceum, is being shown as part of the interactive exhibit Gogol in Moscow, which runs until June 2. The work, created in a motion design style, is currently being shown in the museum’s exhibit hall, which attracted tens of thousands of people on Museum Night.

Telling Stories Festival to Spotlight Current Global Media Trends

On May 17 and 18, the annual Telling Stories festival, organized by the Faculty of Communications, Media and Design, will take place in Moscow. Festival guests will be able to attend a public talk with a Hollywood director, learn how to create their own successful micromedia, see a theater performance by HSE students and much more. Entry to all of the festival events is free.

Adidas Bomber Jacket Patch Design Competition Now Open at HSE

HSE students are invited to participate in a design competition in which a series of three illustrations will be selected. Submissions will be accepted until May 22. The winning patch projects will be set in the form of stripes on adidas bomber jackets. The author of the best work will travel to the head office of adidas in Germany.

HSE Student Among Four Winners of Fred Perry Contest

Polina Parygina, a fourth-year student at HSE University’s School of Art and Design majoring in Communication Design, is one of four illustrators selected worldwide by the famous clothes brand Fred Perry for the international Record Store Day 2019. In honour of the holiday, music stores around the world are distributing satchels bearing graphic illustrations she has designed.