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Regular version of the site

HSE Students Win International D&AD New Blood Contest

Anna Dmitrieva and Sophia Verlina, third-year students at the HSE Art and Design School (curators Stefan Lashko and Ivan Yakushev) have been recognized as winners in the international design competition D&AD New Blood. They will receive their awards on June 6, 2017.

The students chose a brief by Monotype Company, which was to design a typography-led campaign about misunderstood, misrepresented, or underrepresented cultures, communities, or countries.

The students created a project about Saterland, a town in Germany. Despite its low population (only about 15,000 people), they still use their native language, Saterland Frisian. Recently, the Frisians have been forced to use bilingual (German and Frisian) signs across the town. The students suggested a solution for this problem.

Sophia Verlina: ‘It was difficult to deliver this idea clearly and precisely so that the message would be understood not only by people from Germany, but from other countries as well, since we were participating in an international contest. We discussed a lot of options, and in the end selected the one that seemed the most clear and comprehensible to us, and, most importantly, accessible to people who do not speak the language. And it turned out, we were right’.

Anna Dmitrieva: ‘It was thrilling to pay attention to this town, since it is one of those rare cases when a town in a country has its own culture, language, and traditions. Just recently, Saterland was forced to add German translation to all their signs and advertising. That’s why we came up with the idea of posters (for the town) and small stickers (for smaller objects), where we print a ‘permanent’ phrase ‘das ist = this is’, draw a hand pointing at an object in the environment, and add the name of the object in Frisian. In addition, the posters include a QR code, which redirects the user to a website where they can translate the word and hear its pronunciation’.

In future, this project will be developed into a website.

See the full project.

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School of Design Exhibition at Central House of Artists

The exhibition Design NEXT opened last Wednesday at the Central House of Artists in Moscow’s Krimsky Val area. This is the continuation of the first Moscow Biennale of Design, which took place in 2017. During the event, group exhibitions by Moscow design universities were all brought together at a single location. The exhibition also featured personal expositions by Russian graphic, industrial, and fashion designers, including Anna Kulachek and School of Design Curators Alexandra Lartseva, Stephan Lashko, Philipp Tretyakov, and Tim Yarzhombek.

Recycling in the Name of UNIQLO and HSE

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Official Poster for the 2018 FIFA World Cup

Supervisor at the School of Design, Associate Professor Igor Gurovich, designed the official poster for the 2018 FIFA World Cup. The central figure in his composition in legendary Soviety goalkeeper Lev Yashin.

HSE Fashion Day Held at School of Art and Design

On November 19, 2017 HSE Fashion Day was held at Art Basements, Tsvetnoy Central Market. The event was organized by the School of Art and Design.

HSE Art and Design School Students Attend ADCR Awards

On September 19, 2017, a ceremony of the Art Directors Club Russia (ADCR) Awards took place in Moscow. Students from the HSE Art and Design School with their ‘Genders*’ and ‘Save Frisian’ projects took first and second prizes in the ‘Young & Students’ nomination. Furthermore, Oxana Paley, Curator at the HSE Art and Design School, took third place in the ‘Design & Craft’ nomination.

Interview with Newest Fashion Curator Leonid Alexeev

The School of Design’s fashion team just became stronger thanks to its newest designer Leonid Alexeev. Leonid is a unique professional who is not only the creator of a brand that offers both a men’s and women’s collection, nor is he just the mastermind behind several lines of clothing made by well known Russian companies; Leonid has also headed the design bureau at the Ministry of Defence, designed costumes for various Moscow theatres, and also launched a clothing line for football fans. Beginning this academic year, Leonid will teach both bachelor’s and master’s students at the HSE School of Design. In the following interview, he talks about professional longevity, the winning concept of a fashion education, and much more.

HSE Students Take Part in Chaumont Biennale of Graphic Design

Three projects by HSE Art and Design School students have made it to the finals of an international student competition and will be presented at the Biennale of Graphic Design in Chaumont (France) from May 13 to September 24, 2017. The competition task was to use graphic design to create a tool or product that contributes to the transmission of knowledge.

HSE Art and Design School Presented its Collection at Mercedes−Benz Fashion Week for Third Time

This collection by the HSE Art and Design School students resulted from a mutual effort by designers from the undergraduate and master’s courses. The theme of the collection is ‘Klub Zavtra’ – ‘Tomorrow Club’. Students worked as designers, models and organizers in the show.

HSE Design Students Shortlisted for Rijksmuseum Award

Students of the HSE School of Design have been shortlisted for the 2017 Rijkstudio Award, which is organised by Amsterdam’s Rijksmuseum. Works by third-year students Victoria Kasatova and Ekaterina Drugachenok were among the 75 works hand-selected by an expert jury out of 2,600 participants from around the world. According to the contest’s rules, anyone can submit an entry by downloading an art piece of their choosing from the museum’s website and creating their own work of art based on this image.

HSE Design Students Take Part in Mercedes-Benz Fashion Week for the Second Time

Students from the HSE School of Design specializing in fashion presented their new collection H.A.R.D. 2.0 – a mix of works styled in a single concept. For a year HSE students have been experimenting with forms and techniques, deconstructing and creating new forms from old ones.