HSE Hosts Joint Graduation Party for HSE/FIFA/CIES Programmes Taught at Two Campuses
The Executive Programme in Sports Management is run by HSE together with FIFA/CIES and prepares sports leaders who are able to deal with the many complex problems that may arise in sports organizations today. The programme covers all sports disciplines, providing education in six key areas of sports management: organization of sports events; financial sports management; sports management; sports marketing and sponsorship; sports law; and sports communications. Every year, experts in the field are invited as leading lecturers, business instructors, and coaches in the programme. This year, they included such global stars of sports management as Ebru Koksal, Christine Morel, and Kalem Mauvois, as well as leaders of the organizing committee for the 2018 FIFA World Cup, and top executives from the Russian Ministry of Sport.
‘Graduates in the two cities were working together as one big family’, said Aigul Kadyrbaeva, co-head of the programme in St. Petersburg and Director of the HSE Institute of Continuous Professional Education, ‘Many St. Petersburg residents used this opportunity and came for classes in Moscow, while many people from Moscow attended our classes. We felt almost no distance between the cities, and many graduation projects are a result of joint work performed by students from Moscow and St. Petersburg together’.
Roland Chavillon, manager of FIFA/CIES, also congratulated the graduates on the occasion, noting HSE’s innovative approach to education through the example of the two campuses, and also advising the graduates never to lower their professional standards.
© Mikhail Dmitriev, Higher School of Economics
The graduates defended their projects before an international jury chaired by Pierre Lanfranchi, Scientific Coordinator of the International University Network CIES/FIFA and academic supervisor of the FIFA Master Programme. Andrey Vlasov, technical director of the Russian Football Union (RFU), was a member of the jury on behalf of the RFU. Roman Shirokov, sports leader of the HSE/FIFA/CIES programme in Moscow, and 2017 graduate of this programme, took his place on the jury for the first time this year.
This year’s best project was a socially important project suggested by the team from St. Petersburg, ‘Multi-functional sports and recreation complex as a foundation for preserving and developing the socio-cultural environment in small towns’. The project will represent Russia in the international FIFA/CIES project competition.
CEO and co-founder of Estadio Group, graduation project ‘Multi-functional sports and recreation complex as a foundation for preserving and developing the socio-cultural environment in small towns’
Second place was taken by a project dedicated to a new approach in designing regional football development programmes, and it has been highly rated by the professional community. Third place was shared by two projects: ‘Prospects for futsal development’ and ‘Smart social and charity system for the sports industry’.
Russian football player, head coach of FC Arsenal Tula, graduation project ‘Prospects for futsal development’
The project was supervised by Vera Kuznetsova, who accepted an invitation to become a sports leader at the HSE/FIFA/CIES programme in St. Petersburg, and aims to create a modern specialized sports and health cluster as an essential requirement for the balanced development of mass-participation sports and high performance sports. The project was rated highly not only by the international jury, but also by the Russian experts.
Director of the St. Petersburg Vasileostrovsky District Sports and Health Centre, sports leader of the HSE/FIFA/CIES programme in St. Petersburg, graduation project ‘Creating a modern specialized sports and health cluster as an essential requirement for balanced development of mass sports and high performance sports’
Two teams presented similar models of economically efficient construction and operation of stadiums in general, and management of a new stadium built for a mega sports event, through the example of the Samara Arena.
Project Manager at a sports agency, graduation project ‘Model of economically effective construction and operation of stadiums’
This Year’s Results
According to Dmitry Kuznetsov, HSE contributed a lot to preparing for the 2018 FIFA World Cup in Russia. Many people who had graduated from the programme in previous years worked in the national team management, in the World Cup Organizing Committee, and in the Organizing Committees of the hosting cities. Among the graduates whose performance at the event was outstanding, he mentioned Evgeny Savin, manager of the national football team (awarded by an Honorary Certificate from the Russian President as a result of the World Cup), Victoria Lopyreva, World Cup Ambassador and 2018 graduate of the programme, Mikhail Mossakovsky, a leading football commentator and reporter, and Nikolay Kondakov, one of the country’s best sports photographers.
In addition, as part of the CIES Championship, the alumni association of FIFA Master programme and HSE, with the support of the football union, organized the first international conference ‘Sports and the Future’, which attracted football leaders from 20 countries, as well as FIFA President Gianni Infantino, who was extremely impressed with the level of the Championship, its infrastructure and atmosphere.
As is traditional, at the end of the graduation ceremony the progamme’s best teachers were recognised. This year, they were Sergey Altukhov, Anastasia Shalimova, and Nayil Izmailov.
More photos are available here.
Oleg Kononov, who graduated from the HSE FIFA / CIES programme in 2018 and previously headed Arsenal Tula, has been appointed head coach of FC Spartak Moscow.
HSE has hosted its graduation ceremony for students of the international programme French (European) Economic Law, which the university carries out in conjunction with long-time HSE partner Paris 1 Pantheon-Sorbonne. HSE Vice Rector Sergey Roshchin gave out the diplomas, as did Paris 1 Pantheon-Sorbonne leadership, a first in the programme’s history.
What is required of modern sports managers and how do digital technologies influence its development? These issues were discussed by participants at the international conference ‘Sport and the Future’ organized by HSE, International Centre for Sports Studies (CIES), FIFA Master Alumni Association (FMA), and the Football Union of Russia (FUR).
In 2011, HSE graduate, Irina Demina, launched the startup ‘Button For Life’ (Ru: Кнопка жизни) - a round-the-clock service for elderly people and people with disabilities. Since 2016, Irina has graduated from three programmes offered by the Centre for Continuing Education at HSE’s Faculty of Computer Science and is planning to do more. Irina told the HSE news service about how the knowledge she acquired has helped her to reach new heights in business.
On September 22nd, 2017, graduates of the HSE/FIFA/CIES programme in sports management received their degrees. This was the third year of graduates from the programme. Thirty students of the programme studied six modules: sports management, law, marketing and sponsorship, financial management, management of sports venues and competitions, and communications. Over 70 people spoke during the courses, including Andreas Herren, former Director of Communications at FIFA, Jean-Luc Gripond, President of SportVision, a French consulting agency, Pavel Kidisyuk, Vice President of Avangard hockey club, and Mikhail Demin, CEO at NTV Plus.
Several HSE graduates worked at the Olympic Games, which recently came to a close in Rio. Elena Stenkina, Daria Smirnova, and Evgenia Dolina told the HSE news service how they came into the sports industry thanks to HSE, even though several years ago they couldn’t even imagine having anything to do with sports.
Graduates of the joint FIFA/CIES – HSE programme in Sports Management have won the FIFA/CIES Network Prize for 2016 for their 360º Academy project. The winners were awarded their prize by Gianni Infantino.
Why shouldn’t you use public Wi-Fi to log onto your bank account? How should PR specialists talk to journalists? Why is continuing education a good idea even for those already considered established experts in their field? These are a few of the topics Mikhail Vasin, the Head of Corporate Communications for Russia and Emerging Markets at Kaspersky Lab and an alumnus of the HSE Higher School of Marketing and Business Development, discussed in an interview with HSE.
The HSE Sports Management graduates’ project for new style sports academies was named the best project of the international network FIFA/CIES in 2015 by a jury at FIFA’s headquarters in Zurich on January 14th.