Мусатова Жанна Борисовна

Education, Degrees and Academic Titles

2008

Associate Professor

2004

Candidate of Sciences* (PhD)
Plekhanov Russian Academy of Economics

1998

Degree in Marketing
Plekhanov Russian Academy of Economics

* Candidate of Sciences
According to the International Standard Classification of Education (ISCED) 2011, Candidate of Sciences belongs to ISCED level 8 - "doctoral or equivalent", together with PhD, DPhil, D.Lit, D.Sc, LL.D, Doctorate or similar. Candidate of Sciences allows its holders to reach the level of the Associate Professor.

Awards and Accomplishments

Best Academic Supervisor in the category ‘Student Digital Skills’ — 2024

Courses (2025/2026)

Digital Marketing and E-commerce (Mago-Lego; HSE Graduate School of Business; 2, 3 module)Rus
Digital Marketing and E-commerce (Master’s programme; HSE Graduate School of Business field of study Management; 1 year, 2, 3 module)Rus
Marketing in Ecom Channels (Bachelor’s programme; HSE Graduate School of Business field of study Management; 4 year, 2 module)Rus
Modern Marketing Technologies (Minor; HSE Graduate School of Business)Rus
Research Seminar "Thesis Preparation Skills" (Bachelor’s programme; HSE Graduate School of Business field of study Management; 4 year, 2, 3 module)Rus
Past Courses

Timetable for today

Full timetable

Editorial board membership

2000: Member of the Editorial Board , Маркетинг и маркетинговые исследования.

19

Feb

2024

GSB experts on promising marketing research on transport

The HSE Graduate School of Business hosted the first research seminar of this year on the topic "Marketing research in the development of the transport complex of a megacity: results and new directions".

Zhanna Musatova